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  • Home
  • ABOUT
    • Customer Experience DIfference
    • Faculty & Leadership
    • Academic Overview
  • Individuals
    • Curriculum
    • Online Program
    • Program FAQ
  • Register & Pay
    • Register Now!
    • Pay Now
  • Custom Programs

Advisory Committee Member Profile


Regina Bailey

Menasha Packaging Company
Senior Director Retail/ Category Strategy

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Areas of Expertise

Regina is an experienced CPG executive in the areas of Sales, Shopper Marketing, Retail Category Data Analytics & Insights for customers, consumers, with a marketing focus to achieve bottom line results.  Prior to Menasha, Regina led the North American Category Management  & Shopper Insights team for Unilever and Newell Brands.  Prior to that, Regina spent a combined 22 years working with retailers while at Kimberly-Clark Corporation and Unilever in sales, marketing and business development. 

​Outside of the office, Regina and her family volunteer to raise funds for local Cancer charities, as well as Mercy Hospital Foundation, the American Heart Association & the NW Arkansas Food Bank. 

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    CONTACT Regina NOW

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Contact Us

Jennifer Luedtke - Program Manager
Email: jluedtke@cx.uwp.edu
Phone: 262-597-2088

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