Customer Experience at Wisconsin

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  • Home
  • ABOUT
    • Customer Experience DIfference
    • Faculty & Leadership
    • Academic Overview
  • Individuals
    • Curriculum
    • Online Program
    • Program FAQ
  • Custom Programs

Advisory Committee Member Profile


Ngoc VO

Hydrite
Director of Chemical Technology
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Areas of Expertise

Customer Experience Strategy, Customer-Focused Innovation, Principles of Customer Relationship Building, Customer Experience and Change Management
With over 15 years of industry experience, I've served in leadership roles for a wide variety of industries including Aerospace, Agriculture, Automotive, Construction, Food, Household Goods, OEM, and Plastics.  While my industry experience has been diverse, what has been common is my passion for solving complicated industry problems through research, product development, and innovation.  The value that these solutions bring cannot be had without a deep understanding of the customer's experience. 

Throughout the years, I have mentored and coached industry professionals to consider the perspective of the customer, to apply various tools to understand immediate and latent customer needs, and how essential it is to incorporate the customer's needs into product development and innovation.

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Contact Us

Jennifer Luedtke - Program Manager
Email: jluedtke@cx.uwp.edu
Phone: 262-597-2088

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