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  • Home
  • ABOUT
    • Customer Experience DIfference
    • Faculty & Leadership
    • Academic Overview
  • Individuals
    • Curriculum
    • Online Program
    • Program FAQ
  • Custom Programs

Advisory Committee Member Profile


Courtney Birmingham

Potawatomi Hotel & Casino
Director of Marketing

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Areas of Expertise

Customer Experience Strategy, Customer Journey, Principles of Customer Relationship Building, Customer Experience and Change Management
With more than 17 years’ experience in casino, entertainment and hospitality marketing, Courtney’s current role of Marketing Director at Potawatomi Hotel & Casino oversees a full in-house marketing team consisting of Sponsorships, Media, Creative, Public Relations and Account Services.  In her role at PHC, Courtney’s focus is on strengthening the casinos brand image, coordinating all marketing initiatives and generating excitement through guest communications. 

Additionally, Courtney also serves on the Associate Board for City Year Milwaukee and Young Wishmakers of Wisconsin.  Prior to joining the PHC team in 2015, Courtney worked at casinos in Atlantic City, NJ and Connecticut.

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Contact Us

Jennifer Luedtke - Program Manager
Email: jluedtke@cx.uwp.edu
Phone: 262-597-2088

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